Found.
Chosen.
Trusted.
Headnote Studio is a marketing studio for small and mid-size UK law firms. When someone asks ChatGPT, Google's AI or Claude to recommend a solicitor, either your firm is one of the answers or a competitor is. We measure which - and fix what the machines read about you.
The first note your next client sees.
Four pillars,
one service.
Visibility
Appearing in the answers when potential clients search Google, ask AI or search locally for “best solicitor near me”.
Reviews
A structured, compliant flow of genuine client reviews - asked for at the right moment, responded to every time. The engines read them; so do your next clients.
Content
A steady stream of useful, accurate, on-brand articles, FAQs and guides, written in your firm's voice and signed off before publication.
Measurement
One honest number, tracked monthly: the share of your priority searches in which your firm is named. Honestly reported either way.
The AI writes the shortlist before your website is ever seen.
A growing share of potential clients no longer start with a search box. They ask ChatGPT, Google's AI or the assistant on their phone - and the AI writes a shortlist before your website is ever seen.
Most firms have never looked at how they appear there; from inside the firm, there is nothing to see. The enquiry that goes elsewhere simply never arrives.
We'll show you. A one-page snapshot of how your firm appears across the main AI assistants, with dated screenshots - free for eligible UK law firms. Worth having even if it only confirms you're fine.
Take the pressure off your team
Good legal marketing needs four things working together: strong writing, effective SEO, business development activity and proper marketing management.
Most firms cannot justify four specialists, so the work lands on people who already have full-time jobs.
Headnote Studio makes those four strands easier to run. We combine AI-assisted production with experienced human judgement, giving your firm a joined-up marketing function without the extra headcount.
Less pressure on your team. More consistent marketing for your firm.
Human judgement,
AI speed.
AI does our production work - the monitoring, searching and drafting that used to need a team of four. Experienced people do the judgement, strategy and quality control.
Efficiency
AI handles the heavy lifting of production, freeing our team to focus on rigorous judgement and strategy.
Speed
Content, visibility updates and monitoring happen predictably and rapidly, without sacrificing quality.
Consistency
Your firm's tone of voice and quality standards stay strictly consistent across every channel.
We work within
the rules.
Your firm's standing matters more than any campaign, so we work within the SRA Code of Conduct as a matter of course. What we publish for you is helpful information for the public - never legal advice - and it is written to be accurate and not misleading. Nothing goes live until your nominated partner has signed it off in writing, so your firm stays in control of every word that carries its name.
You don't have to start
with a retainer.
Most firms want evidence before commitment - sensibly. So the way in is a ladder of small steps: each stands alone, each is guaranteed and each one's fee is credited against the next.
Snapshot
Free. One page: how your firm appears across the main AI assistants today, with dated screenshots. No meeting, no follow-up sequence.
Report
The full picture in three working days, benchmarked against three named local competitors.
Diagnostic
Three weeks of analysis ending in a costed 90-day plan you own - priced so you can execute it with us, in-house or with another agency.
What's next
Longer work exists beyond the plan, but we are not selling it yet. Today the ladder runs as far as the diagnostic.
Questions,
answered.
What does Headnote Studio do?
Headnote Studio is a marketing studio for small and mid-size UK law firms, based in Solihull. We measure how a firm appears when people ask ChatGPT, Google's AI and Google's local results for a solicitor, then run the visibility, review and content work needed to appear more often - with every claim in our reports tagged as evidence, inference or assumption.
Which AI tools and search surfaces do you measure?
The core surfaces are ChatGPT, Google's AI (AI Overviews and AI Mode) and Google's local results. We also check Claude, Microsoft Copilot and Perplexity weekly. Every search is run the same way each time - logged out, dated and repeated across runs - because a single search proves nothing.
Do you guarantee rankings or new clients?
No - and we would suggest being wary of anyone who does. No one controls Google's AI or ChatGPT. Where we offer guarantees, they are refunds of our own fee against work we control, judged from a dated baseline. Measurable work, honestly reported.
Is what you publish SRA-compliant?
We are a marketing studio, not a law firm, so we are not SRA-authorised - but we work within the SRA Code of Conduct and build everything around it. What we publish for you is information for the public, never legal advice, and it is written to be accurate and not misleading. Your nominated partner signs off every piece before it publishes, so your firm keeps full control of its own regulatory position.
Who does Headnote Studio work with?
Small and mid-size UK law firms serving individuals and businesses in their local area - typically in conveyancing, wills and probate, family law, employment law and dispute resolution. We work exclusively with the legal sector.
How do we start?
Ask for the free AI-Search Snapshot: one page showing how your firm appears today across the main AI assistants for your core work in your area, with dated screenshots. Request it from your firm's email address. One free snapshot per firm every 90 days, and no catch. No meeting and no follow-up sales sequence.
See what the machines
say about your firm.
A one-page snapshot of how your firm appears across the main AI assistants, with dated screenshots - free for eligible UK law firms. No meeting, no follow-up sequence.
Prefer to talk? Email info@headnotestudio.com.